Updated, built-in multimedia permission scheme protects all involved

Whenever EurekAlert! polls its journalist-members, the feedback has been unanimous: the presence of multimedia is extremely important in their decision-making process to cover a news release. While most PIO-members submit original images to accompany their news releases, incomplete or inaccurate licenses and credits and web-sourced images can wreak havoc for EurekAlert! staff and busy journalists alike, resulting in posting delays and can be damaging to the organization’s media relations reputation.

Image Licenses Explained: Considerations for Submitting Multimedia to EurekAlert!

Jan. 20, 2022 Update: We’ve updated the guidelines described in this post to reflect changes to the multimedia submission process on the re-imagined EurekAlert! platform, launched in July 2021. Click here to get the most up-to-date information on this topic.

In science communication, as in other forms of communicating, images often help tell a story in ways that text alone cannot.…

A Guide to B-roll for PIOs

Why submit B-roll to the Science Press Package? 

The Science Press Package (or “SciPak”) team has talked with reporters at The New York Times, The Wall Street Journal, STAT, The Economist and other outlets, and we have learned that these reporters greatly value video; having it can make the difference in whether they cover a piece of new research.…